Friedman-Swift Associates
Return Home News and Press Releases
News and Press Releases
About Friedman-Swift Associates
Services
For More Information
 

Auto Dealership Loyalty Gains Momentum
Nearly two-thirds 62 percent of new car buyers visit only the dealership they buy from and no other, according to research released today by Friedman-Swift Associates, an automotive marketing research firm.

Does Facebook Work for Auto Dealerships?
More than one in four new car buyers visit social networking sites at least weekly, according to research released today by Friedman-Swift Associates, a national market research firm based in Cincinnati, Ohio.

Car Shoppers Keep Clicking before they buy
New car buyers keep clicking their way to auto dealership web sites, according to national data released today by Friedman-Swift Associates, an automotive market research firm.

Number of Auto Buyers at Dealer's Web Sites Surge
New car buyers visiting dealership web sites have increased by more than 70% over the past four years, according to market research from Friedman-Swift Associates, an automotive marketing research firm in Cincinnati, Ohio.

View 2005 NADA DSP Survey
Research conducted by Friedman-Swift Associates for the NADA Information Technology Committee shows that overall dealership satisfaction declines with Dealer System Provider (DSP) vendors. After an impressive increase in overall satisfaction from 2001 to 2003, the industry experienced a decline in 2005.


View former press releases


Friedman-Swift  |  110 Boggs Lane Suite 200  |  Cincinnati, Ohio 45246  |  513-772-9200